Welcome to the Sports Marketing Network

Helping providers of community sport and physical activity to become more vibrant, visible and viable


What we do

We know there are great things happening in community sport and physical activity across the world, so here is a place where you can get inspiration from really great community sports enterprises and learn from all those great places and projects. We will also help you with checklists and action points.

The SMN Principles

Working with professionals and volunteers involved with community sport and physical activity SMN provide:


Through story-telling and inquisitive questions we challenge the status quo and help you to think outside the box.


We then provide you with a wide range of tools on how you can achieve best practice – all based on real success stories, from real community sports enterprises.


Having decided which tools to use, we can then give you simple templates and action points – to use there and then

Our services


Membership of Grow Sport+ gives you unique access to the most comprehensive one-stop source for enterprising people involved with community sport and physical activity


Our Grow Your Club workshops for volunteers and Business Savvy Sports Development and The Enterprising Coach workshops for sports professionals have been attended by 4,000 volunteers and professionals across England, Wales, Ireland, Denmark and Scotland.


SMN’s suite of conferences is renowned for being highly topical and focused on sharing best practice. They enable delegates to learn and exchange ideas on how they can develop and improve the way they run community sport and physical activity.


Grow Your Club Guides

The first six guides are focusing on Grow Your Club Packed with inspiring case-stories and easy-to-use templates and tools readers will have access to best practice from across community sport on how to develop more vibrant, visible and viable clubs, attract more people to your clubs, generate more income and welcome more volunteers.


Every month members of Grow Sport + will have the opportunity of attending webinar, a live meeting taking place over the web. Each webinar will focus on hot topics within community sport and physical activity and how to find innovative and enterprising solutions.



Projects and Partnerships

SMN partner with a wide range of major sports, community and leisure organisations across the UK and Scandinavia. Partnership projects include conferences, study tours, training and support and inspiration.  Each partner is different and each project is different and we adapt and develop bespoke services.

Latest news

Sport for Change and Social Good

Sport for Change and Social Good Workshops    How you can change people's lives through sport and physical activity in a vibrant, visible and viable way   A series of workshops for professionals and volunteers held across the UK   Providing thoughts, tools and to-dos...

Are you wise²

Are you wise²  Welcoming, Innovative, Community-focused, Engaging and Enterprising   Through Sports Marketing Network’s work and contacts with literally hundreds and hundreds of sports providers from across all sports and different types of organisations,...

We must support our Community Sports Change Makers

We must support our Community Sports Change Makers – or we will lose them Helping them to overcome resistance to change at clubs, regions and governing bodies   Over the years I have been running the Sports Marketing Network, I have had the great pleasure...

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