A healthier Scotland through sport and physical activity

how we can work together to make Scotland healthier by getting more people, more active, more often
A one-day conference on how we can develop community sport and physical activity for everybody, throughout life, and make a contribution to a healthier society

12th September 2017,
Stirling Court Hotel, University of Stirling

Download programme  Healthier Scotland Conference program with registration form

It is widely accepted that sport and physical activity can have a positive impact in a number of areas on our physical and mental health, and importantly, on preventing health problems.

Physical activity can help reduce obesity, help people to socialise, engages us in the local community, help health bodies to communicate with hard-to-reach groups and can help improve mental wellbeing, to name just a few.

The Government recognises that regardless of age, income, educational level, social group or where people live a physically active life can give us great physical and mental benefits.

Despite these obvious benefits, it seems that community sport organisations and physical activity providers and the health sector do not always work together. Often they operate in separate silos, use their own jargon, measure success in different ways and generally do not create the synergy which could improve results in so many ways and optimise the outcome.
At the same time, there are a number of case-studies where local authorities, patient organisations, healthcare professional and research bodies, NHS healthcare providers, sports organisations, community groups, GP practices, workplaces and physical activity providers have developed and delivered innovative and efficient initiatives by creating shared values, through dialogue and engagement.

This conference is not about policies and strategies.
It focuses on best practice and provides thoughts, tools and to-dos.
Real stories and successes to be told, lessons to be learnt, ideas and experiences to be shared on how to create a healthier Scotland
by getting more people, more active, more often

The conference will focus on areas such as

  • How can we develop collaboration and partnerships locally between sport, physical activity and health?
  • Should we develop new sport and physical activity offerings aimed at ‘new’ groups or should we offer them the traditional or slightly adapted opportunities?
  • Who and how do we finance the various initiatives?
  • How do we develop and deliver sport and physical activity opportunities for hard-to-reach groups?
  • How do we develop and deliver sport and physical quality activity opportunities for people with social and mental health problems?
  • How can the various departments within our local authorities improve the way they   cooperate internally and thus improve the benefits and outcome of their work
  • How do we satisfy the sport and physical activity needs of for new target groups, such as generation z, older people or immigrants?
  • How can we motivate and help sports clubs to become hubs for their communities and develop and deliver #MoreThanSport?
  • How can we create/improve sport and leisure facilities which integrate sport, physical activity, health and community?
  • How do we measure behaviour change and impacts?
  • How can we best motivate and support innovators and entrepreneurs to create new initiatives across sport and physical activity?

The organiser

Picture1Sports Marketing Network is a leading provider of information and advice on how to develop more innovative and enterprising solutions on how to create vibrant, visible and viable community sport and physical activity.

For more than 10 years SMN has been working across the UK and Denmark using conferences, workshops, webinars and consultancy to support and inform.

Do you have a topic or case-study that you suggest is covered at this conference? A suggestion for a presenter? Or are you interested in attending the event?
Just get in touch, send an email  or call us on 01423 326 660


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