Partners and Projects - collaboration, creativity and competence

Some of our Projects

Partners and Projects – collaboration, creativity and competence

SMN partner with a wide range of major sports, community and leisure organisations across the UK and Scandinavia, delivering various innovative and engaging solutions

Partnership projects include conferences, study tours, training and support and inspiration.  Each partner is different and each project is different and we adapt and develop bespoke services.

Some of our Recent Projects

In 2014 we started working with some of the cricket clubs in the Forth Valley helping them to become more vibrant, visible and viable. Using workshops, one-2-one sessions and tools and templates we have since been able to demonstrate considerable improvements in the way these clubs are being and the number of players.

In 2015 this project went nationwide, under a programme called Thriving Clubs: We ran a number of introductory 3-hour workshops where the club representatives were introduced to the concept of making their clubs more vibrant, visible and viable and to the programme.

There was then application process for clubs to join the programme. Clubs completed a simple questionnaire where the main focus was on their culture and willingness and capacity for change.  The clubs that are demonstrating the strongest desire to move forward are then selected to participate in a one-to-one mentoring and support programme.

Cricket Scotland and SMN then selected 11 clubs that benefited from bespoke club consultations.SMN then visited each club for 2-3 hours and using our bespoke tools we helped the clubs areas where they can best utilise their current and future resources, be it volunteer development, member recruitment and retention, income generation or raising the profile.

The clubs then received remote mentoring, where having agreed on specific action points with each club we then followed up and stay in touch using email, ‘phone or Skype.

We also helped Cricket Scotland to develop their annual new, innovative club awards which included categories such as: Best use of Social Media, Most Innovative and Effective Income Generation, Best Use of Bite-Sized Volunteers, Strongest Community Engagement, Biggest Change-Maker and Most Welcoming Cricket Club. These categories helped to put emphasis on developing more welcoming, relevant and sustainable clubs.

The Thriving Clubs programme is being adapted from year to year and in 2017 we have launched webinars (online seminars) – where all Scotland’s cricket are invited to participate in 6 sessions.

In March 2017, SMN helped develop and deliver Cricket Scotland’s first club conference called #MoreThanCricket. This event, which attracted more than 100+ representatives received a fantastic response.

It is worth noting that in 2016 Cricket Scotland received the International Cricket Council’s Development Programme Annual Awards

SMN has worked and partnered with sportscotland over a number of years. We have run internal enterprise and innovation workshops, run workshops for a number Community Sport Hubs, run training and support programmes for a number of Scottish Governing Bodies of Sport and sportscotland have partnered SMN’s conferences in Scotland.

As James Steel of sportscotland highlighted in a presentation at our conference at Murrayfield about SMN: “They speak our language, They speak honestly, They encourage creativity, They have an eye on the bottom line, They make clubs better and They are fun to work with!

In August 2016 SMN were engaged by England Golf to develop a programme to help encourage and stimulate innovation and enterprise within the sport in England, called #MoreThanGolf. We’ve run internal workshops and sessions and helped stimulate discussions and interest within golf on new ways of engaging with players. New partnerships have been established, new awards been introduced at the England Golf awards and on 11th May 2017 the first conference on innovation and enterprise in golf, #MoreThanGolf, will be held at Villa Park, Birmingham.

In 2016 and 2017 SMN worked with Lambeth Council to help them to deliver on their Sport England-funded This Girl Can Lambeth project. The objective of the programme is to get more 14- 25 year-old females more active. We worked with the delivery partners to help them grow the social media profile of the project and build a shared, strong brand.

This state-funded research institute has been a partner with SMN for a number of years. We have presented at their conferences, organised a study tour to London for 40+ of their members and they support our conferences in Denmark.

Like with many other of our relationships this partnership has evolved over the years and is based on mutual trust and respect.

Copenhagen City Council’s Leisure and Culture visited Liverpool and Manchester in 2016 and SMN helped setting up the visits and ran an introductory workshop. A month later we ran innovation and enterprise workshop for senior managers within the Council’s Leisure and Culture department.

Since then the Council has been a partner with our conferences in Copenhagen and the Deputy Mayor for Leisure and Culture opened our first event in Copenhagen in October 2016.



East Fife Sports Council is one of the 40+ Sports Councils covering the community sports clubs in Scotland. SMN ran an introductory Grow Your Club workshop and are now working on a one – 2 – one basis with 11 clubs across East Fife, from St Andrews to Falkland.


Do get in touch

If you are interested in working together, send us an inquiry and we will get back to you as soon as we can!

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