Three webinars on how technology can help community sport

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Three webinars on how technology can help community sport to reduce administration, increase income and grow your reach

 Presented by Sports Marketing Network and GameDay

Svend Elkjaer, Founder/Director at Sports Marketing Network

Greg Sturge, Director of Strategy (EMEA) at GameDay

Are you ready for the change in the way we must engage with our audiences, players, volunteers, partners, sponsors and funders?

The way that many people are consuming sport and exercise has changed and keeps changing due to the pandemic and the way that digital is embracing our lives. We are also seeing many new people being active, but often enjoying new ways and formats that are better suited to their needs and lives.

This webinar will give an introduction to how providers of community sport and physical activity can benefit from adopting a more digital-savvy approach and attract new players and volunteers, build revenue and grow your profile amongst your whole community.

GameDay will provide you with case studies from across the UK and Australia on how sporting organisations have benefitted from introducing new digital tools and ways of working to increase efficiency and respond to the ‘new-normal’ in a post-pandemic world.

This webinar will also give you thoughts, tools and to-dos, helping you with your next steps on your digital journey.

Walks, festivals and markets are just some of the events that many enterprising community
sports providers have been developing and delivering over the years. From the Great North Dog Walk raising close to £1m every year for doggy charities, Lymm Rugby Union Club where the income from their annual Panto helped finance their new amazing community sports facility to Rodley Cricket Club whose Open Weekend brings the whole community together.

Also, as a consequence of the pandemic digital income generation has taken on a major role and GameDay will present an exciting case study on how football foundations and others are using online auctions to generate additional income.

This webinar will give tips and ideas on how to make sure you are engaged with your community and that you run community events, that people will want to visit and spend some time (and money) at your club/centre.

Many people have changed their sports and activity habits during the lockdown and clubs, groups and centres have to adapt to that new reality if they are to succeed and move forward. So, you have to develop more flexible and engaging ways of getting people involved with your place and you have to modernise/digitise your grassroots competition.

We are also seeing a change in the way that many young people want to become involved with community sport as volunteers, provided that we make volunteering more relevant and productive.

So, we will cover how to introduce/develop digital/virtual volunteering where you can bring young people with new ideas and initiatives to run your club.

We will also look into how technology can help our sports providers getter a better understanding of their community and become more diverse and inclusive.

The webinar will then include case studies on how GameDay are working with community sports bodies and their clubs to modernise their administration saving volunteer time and resources, and using data to improve understanding of diversity and inclusivity

GameDay are leading global providers of next-generation sports technology solutions, active since 2001 and now operating in key markets across the United Kingdom, Europe, Australia and New Zealand.

GameDay provides Membership, Competition and Event Management platforms, all underpinned by advanced data analytics to help organisations understand their participation and engagement. This is supplemented with digital website, e-commerce and auction fundraising solutions to service the sports community and build out comprehensive core platforms for any sporting organisation.

GameDay partners in the UK and Europe include the International Bowling Federation, Rugby Football League, Basketball England, Run For All, Basketball Ireland, GB Snowsports, Cricket Ireland, the UEFA Foundation and Aston Villa FC Foundation, as well as a wide range of grassroots clubs and event organisers