Customer-focused, Great experiences, Guests, Smile, Great moments, Open door, Fun, Friendly
There are too few activity providers where the whole culture is focused on creating an atmosphere where new people are welcomed. Interestingly, such places can often be very welcoming when you have first been introduced
We are becoming ‘demanding customers’ therefore to increase sports participation we simply must make clubs, leisure centres and activity providers more welcoming places which provide really great experiences
Being welcoming is about developing and maintaining a culture where everybody talks to each other, being long-standing members or newcomers or guests. Where different people with different needs all feel they are being looked after and where members, parents, supporters, staff and volunteers are all focusing on creating great sporting experiences
Shout Nice (Råb Pænt)campaign launched in DenmarkThe Danish Football Association (DBU) launches a campaign to improve parent, coach and spectator behaviour and language at community and junior football matches. Seven out of ten referees at youth and non-league...
Ready to re-open - 3 steps for a good start Now that the UK is opening after the third lockdown and our community sports clubs and groups are getting re-started, the time is also a great opportunity to think differently, think ‘wrong’ and create a real...
How Britain's parks are engaging with new audiences, in new places... There is an increasing focus on the importance that our parks and other green spaces can play in getting inactive people active. There are many ways of motivating and taking physical activity...
Hits: 56“However beautiful the strategy, you should occasionally look at the results,” Sir Winston ChurchillSport England’s latest Active People survey confirms what most of us who work in community sport have long realised: that participation in most sports across the UK has been in decline some years. Some commentators have blamed external factors, such as […]